Pitch It is a national competition that gives teenagers in years 10 to 13 the opportunity to develop, refine, and pitch a real business idea to a panel of experienced industry judges.

Pitch It is designed to build entrepreneurial thinking, communication skills, and commercial awareness. It gives young people a genuine taste of what it takes to bring a business idea to life.

Entry is free and open to all secondary schools, online schools and homeschooling students.

WHO CAN ENTER

Open to students aged 14-18. Teams of between one and four students may enter.
A maximum of four teams may apply per school.

HOW IT WORKS

1
Stage 1
Sign-up Stage

 

Simply sign up using the form below. You will receive a welcome email, with guidance to follow in late September.

2
Stage 2
Guidance

All registered teams will receive structured guidance on how to develop their business idea, identify a market opportunity, and build a compelling pitch to put to the judges.

Guidance will be sent out in the last week of September 

3
Stage 3
Video Entry

Teams submit a two-minute video pitch outlining their business idea. Entries are reviewed by our industry panel, and the strongest pitches will be selected to progress to the semi-final.

Video submission deadline 11th December

Semi-finalists will be announced at the end of January 2027

4
Stage 4
Semi-Final

Shortlisted teams pitch live online to an industry professional, receive expert feedback and coaching, then deliver a second refined pitch. Four finalists will be selected to progress.

Semi-finals will be held in the week of the 8th of March 2027

5
Stage 5
Final

Finalists pitch to a full panel of industry judges, answer questions on their business idea, and receive detailed feedback. After deliberation, the winner of Pitch It is announced.

Live competition final will be held on the 17th of March 2027

Meet the Judges

We’re bringing a panel of leading industry experts to Pitch It, giving pupils a rare chance to learn directly from the very best in their fields. Our judges will share real-world insight, challenge ideas, and offer invaluable feedback to help pupils sharpen their pitches. More judges will be announced soon, so check back for updates. 

Dr Kristen Weatherby

Founder of Breakthrough Labs

Dr Kristen Weatherby is a researcher with 25 years of experience in some of the largest global public and private sector players in technology and education including Microsoft and the OECD. Her work with startups began while helping develop and run edtech accelerators for UCL. She has advised on and evaluated national edtech projects in France and has served on the French jury for the Global Edtech Startup Awards. She is the founder of Breakthrough Labs, a community supporting female founders of technology startups.

Anthony Rose

Founder and CEO of SeedLegals

Anthony is founder and CEO at SeedLegals, a legaltech platform that lets startup founders get investment ready, do a funding round, and complete the legals needed to build their business at a fraction of the cost of using a law firm. Over 50,000 startups use SeedLegals. Anthony’s career has included 3D graphics, P2P music, internet video, social TV and heading up BBC iPlayer. Back in 2009 Wired Magazine’s cover story billed him as The Man Who Saved The BBC.

KEY DATES

Early October 2026: Guidance will be sent to participants
October 14, 2026: Launch webinar 
December 11, 2026: Video submission deadline 
End of January 2027: Semi-finalists announced 
Week of March 8, 2027: Semi-finals held
March 17, 2027: Live final will be held 

APPLY

Registration is free. To enter, complete the form below. For more information contact us at: pitchit@highgroveducation.com

Pitch It is open to students aged 14–18 at the time of entry.

View the Terms & Conditions here.